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Alex studied Public Policy at the University of Michigan, and also spent time in Boston as an intern at the Berkman Center at Harvard Law School, driven by an interest in international diplomacy. However, he found more of an entrepreneurial and creative itch to build projects from the ground up, and while at Michigan launched the University’s first TEDx series—leading a team of 15 that drew 1,700 attendees and raised $50,000 in its second year. Recognizing a healthcare opportunity with growing mobile phone access, Alex spent time in Mumbai creating an audio-voice based mobile health information app. He later lived in Istanbul, where he made a short film about migration between cities. At Floyd, Alex works to align partners and team members around growth initiatives to build Floyd into a leader in furniture. He leads marketing, brand, the e-commerce experience, and finance.
Floyd is a Detroit-based furniture company built for the internet. Floyd designs pieces for the way people live today, through a thoughtful and simple online purchase experience, free shipping, tool-free assembly, and insistence on lasting quality. The company began in 2013 as a reaction to disposable furniture and is focused on sustainability, high-quality products and superior customer experience. Floyd products have shipped to over 50 countries.
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