Selected 2016

Caitlin James

  • Current company DROUGHT
  • Industry Food & Beverage

Caitlin became interested in organic and plant-based living while studying Special Education at Eastern Michigan University.  After working as Peace Corps volunteer in Jordan, Caitlin moved to New York City to settle into a year-long brainstorming session with her sisters on how to take their lives to the next level. In 2010, along with her 3 sisters Julie, Jessie & Jenny, Caitlin co-founded the midwest’s first raw organic juice company, DROUGHT, which now has 5 brick and mortar locations, a nationally-distributed wholesale line and USDA organic certification.  Caitlin is DROUGHT’s acting CEO, overseeing day-to-day operations of a team of 40 employees while cultivating strategic partnerships to grow the business.

In December 2016, Caitlin was selected to be an Endeavor Entrepreneur.

About DROUGHT

As Michigan’s first and leading cold-press juicery, DROUGHT satisfies consumers’ thirst for healthy, convenient and organic nutrition. DROUGHT packs 3-5 pounds of raw produce in every one of its juices, providing consumers with a readily available nutraceutical beverage without the hassle of juicing at home. DROUGHT differentiates itself from competitors by appealing to a wider customer base through strategic branding efforts and a wide range of product flavors. It is one of only a handful of companies to have successfully navigated the wholesale regulations of raw juice and therefore is in an excellent position to grow at a rapid rate.

DROUGHT is an all-female owned business, founded and operated by four sisters from Detroit. In late 2010, the James sisters came together with a collective longing to take control of their lives and create a meaningful living for themselves. DROUGHT was built on sweat equity and ingenuity — the adult sisters moved back in with their parents and poured all of their time and resources into building their business. The timing was perfect as a healthy outlet was long overdue in the Midwest, and DROUGHT was born.

Work with Caitlin

Learn more about career opportunities at DROUGHT on the company’s career page.

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